[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.qtg.cz\/co-obnasi-prace-influenceru\/#Article","mainEntityOfPage":"https:\/\/www.qtg.cz\/co-obnasi-prace-influenceru\/","headline":"Co obn\u00e1\u0161\u00ed pr\u00e1ce influencer\u016f?","name":"Co obn\u00e1\u0161\u00ed pr\u00e1ce influencer\u016f?","description":"Zn\u00e1te pojem influencer? Influencer se \u017eiv\u00ed pr\u00e1ci na soci\u00e1ln\u00edch s\u00edt\u00edch. Zat\u00edmco d\u0159\u00edve pro n\u00e1s bylo toto zam\u011bstn\u00e1n\u00ed prakticky nemysliteln\u00e9, dnes u\u017e existuje influencer\u016f nejenom n\u011bkolik tis\u00edc, ale i n\u011bkolik milion\u016f. Ti nej\u00fasp\u011b\u0161n\u011bj\u0161\u00ed influence\u0159i se pohybuj\u00ed p\u0159edev\u0161\u00edm na zahrani\u010dn\u00ed sc\u00e9n\u011b, ale IU n\u00e1s najdeme n\u011bkolik des\u00edtek influencer\u016f, kte\u0159\u00ed vyd\u011bl\u00e1vaj\u00ed m\u011bs\u00ed\u010dn\u011b n\u011bkolik stovek tis\u00edc korun. Pr\u00e1ce influencer\u016f [&hellip;]","datePublished":"2023-08-27","dateModified":"2023-08-27","author":{"@type":"Person","@id":"https:\/\/www.qtg.cz\/author\/#Person","name":"","url":"https:\/\/www.qtg.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/f677d652d46d6437b40497bee38030612d53a3103b24904f519be33cae485306?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/f677d652d46d6437b40497bee38030612d53a3103b24904f519be33cae485306?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"qtg.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.qtg.cz\/wp-content\/uploads\/maddi-bazzocco-Vbt1zTCsSNA-unsplash.jpg","url":"https:\/\/www.qtg.cz\/wp-content\/uploads\/maddi-bazzocco-Vbt1zTCsSNA-unsplash.jpg","height":0,"width":0},"url":"https:\/\/www.qtg.cz\/co-obnasi-prace-influenceru\/","about":["Byznys"],"wordCount":427,"articleBody":"   Zn\u00e1te pojem influencer? Influencer se \u017eiv\u00ed pr\u00e1ci na soci\u00e1ln\u00edch s\u00edt\u00edch. Zat\u00edmco d\u0159\u00edve pro n\u00e1s bylo toto zam\u011bstn\u00e1n\u00ed prakticky nemysliteln\u00e9, dnes u\u017e existuje influencer\u016f nejenom n\u011bkolik tis\u00edc, ale i n\u011bkolik milion\u016f. Ti nej\u00fasp\u011b\u0161n\u011bj\u0161\u00ed influence\u0159i se pohybuj\u00ed p\u0159edev\u0161\u00edm na zahrani\u010dn\u00ed sc\u00e9n\u011b, ale IU n\u00e1s najdeme n\u011bkolik des\u00edtek influencer\u016f, kte\u0159\u00ed vyd\u011bl\u00e1vaj\u00ed m\u011bs\u00ed\u010dn\u011b n\u011bkolik stovek tis\u00edc korun.Pr\u00e1ce influencer\u016f spo\u010d\u00edv\u00e1 p\u0159edev\u0161\u00edm v tvorb\u011b obsahu na soci\u00e1ln\u00edch s\u00edt\u011b. A\u0165 u\u017e se jedn\u00e1 o Facebook, Instagram, Twitter, YouTube a spousta dal\u0161\u00edch soci\u00e1ln\u00edch s\u00edt\u00ed. Obsah, kter\u00fd na tyto soci\u00e1ln\u00ed s\u00edt\u011b tvo\u0159\u00ed, je r\u016fzn\u00fd. Jedn\u00e1 se v\u011bt\u0161inou o r\u016fzn\u00e1 videa, kr\u00e1tk\u00e9 ske\u010de, p\u0159\u00edsp\u011bvky s recenzemi, hodnocen\u00edm, nebo doporu\u010den\u00edm produktu. A pr\u00e1v\u011b pokud se jedn\u00e1 o n\u011bjak\u00e9 produkty, m\u016f\u017eete si b\u00fdt jist\u00ed, \u017ee ze strany influencera se jedn\u00e1 o spolupr\u00e1ci s firmou, kter\u00e1 tento produkt nab\u00edz\u00ed. Influence\u0159i jsou za takovou propagaci velmi dob\u0159e placen\u00ed, a \u010d\u00e1stky, kter\u00fdm zaplat\u00ed za jeden post s fotkami produkt\u016f, se m\u016f\u017ee vy\u0161plhat i na n\u011bkolik des\u00edtek \u010di stovek 1000 korun.Pr\u00e1ce influencer\u016f se mo\u017en\u00e1 zd\u00e1 snadn\u00e1, ale nen\u00ed. V\u011bt\u0161ina z nich toti\u017e plat\u00ed da\u0148 za relativn\u011b dob\u0159e vyd\u011blan\u00e9 pen\u00edze t\u00edm, \u017ee ztr\u00e1c\u00ed ur\u010dit\u00e9 soukrom\u00ed. St\u00e1vaj\u00ed se ve\u0159ejn\u011b zn\u00e1mou osobnost\u00ed, kterou lid\u00e9 potk\u00e1vaj\u00ed na ulic\u00edch, a tak\u00e9 je tam pozn\u00e1vaj\u00ed. Co\u017e znamen\u00e1, \u017ee ti nejslavn\u011bj\u0161\u00ed se u\u017e nemohou j\u00edt t\u0159eba na ve\u0159ejnost ani naj\u00edst bez toho, ani\u017e by je otravovalo spoustu fanou\u0161k\u016f, kte\u0159\u00ed cht\u011bj\u00ed podpis, fotku nebo jen se sv\u00fdm obl\u00edben\u00fdm influencerem prohodit p\u00e1r slov.Spousta lid\u00ed nam\u00edt\u00e1, \u017ee pen\u00edze, kter\u00e9 dost\u00e1vaj\u00ed, jsou ne\u00fam\u011brn\u00e9 k tomu, kolik pr\u00e1ce ve skute\u010dnosti odvedou. Ale v\u00edte, \u017ee z pr\u00e1ce influencer\u016f, m\u016f\u017eete m\u00edt prosp\u011bch i vy, jejich fanou\u0161ci? Spousta influencer\u016f si toti\u017e klade jako podm\u00ednku spolupr\u00e1ce i to, \u017ee krom\u011b propagace r\u016fzn\u00fdch produkt\u016f, z\u00edskaj\u00ed i slevov\u00fd k\u00f3d pro sv\u00e9 fanou\u0161ky. Pokud v\u00e1s tedy dan\u00fd produkt, kter\u00fd propaguj\u00ed zaujme, m\u016f\u017eete na n\u00ed z\u00edskat prost\u0159ednictv\u00edm influencer\u016f slevu. M\u016f\u017eete vyu\u017e\u00edt nap\u0159\u00edklad About you influencer slevu.                                                                                                                                                                                                                                                                                                                                                                                          4\/5 - (6 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Co obn\u00e1\u0161\u00ed pr\u00e1ce influencer\u016f?","item":"https:\/\/www.qtg.cz\/co-obnasi-prace-influenceru\/#breadcrumbitem"}]}]